Digital Marketing MSc

Solent’s exciting, challenging, practice-orientated MSc Digital Marketing program will develop your strategic and creative skills, equipping you for a dynamic career in or related to the rapidly expanding digital marketing sector - predominantly as it increasingly operates in online spaces where innovation is critical.

The course is designed to give students the latest knowledge and skills to become experts in online marketing communications and management.

It will enable you to understand the many facets of consumer behavior, helping to answer this critical question: "What drives us to act in the ways we do as consumers?" It will also enable you to formulate complex digital marketing strategies and create compelling digital campaigns for various brands and organizations.